Labmatik is a management consultancy specializing in Marketing Data Platform strategy, technical design and data workflow.
Labmatik accelerates change for Global Brands
Labmatik leads digital transformation by reworking disparate marketing systems into ecosystems that connect brands, platforms, media partners, and agencies to better manage data, transact digital media, and optimize performance.
Identity Resolution
Privacy regulations and cookie deprecation present a challenge and opportunity for brands to rebuild their audience targeting and develop a competitive advantage.
Labmatik delivers first-party data strategy, customer data platform architecture, and data collaboration model testing and deployment.
CDP Deployment
Our deep experience in Customer Data Platform deployment helps brands unlock the full potential of customer data and build an intelligent system of customer communication.
Media Activation
The deprecation of third-party data creates an opportunity for Brands to rebuild more reliable data frameworks, redesign measurement models, and rework a broken system of media activation.
Data Measurement
Measurement frameworks are the source of truth for what happened with media exposure, and what to do next. Connecting the dots with the right methodology brings alignment across internal and external stakeholders.
Trusted by the industry leaders
